Search Result for: new campaign

243 results found.

VIDEO: Atlantis Unveils New Campaign

Atlantis Paradise Island has unveiled a major new ad campaign. The multimedia campaign is set around one theme: “Why Do We Vacation?” The property, which recently joined Marriott’s Autograph Collection, has so far released 10 spots on its YouTube channel, […]

VIDEO: Costa Rica Tourism Highlights “Happiness” in New Campaign

Above: Cocles Beach in Limon on Costa Rica’s Caribbean coast By the Caribbean Journal staff Costa Rica has debuted a new series of video campaigns to promote its tourism sector, all under the theme of “happiness.” The four videos highlight […]

antigua barbuda why choose

Antigua and Barbuda’s  New Tourism Campaign Asks, “Why Choose?”

The newest tourism campaign from Antigua and Barbuda plays on the destinations twin-island identity, with locals from both Antigua and Barbuda showcasing their favorite things about their respective islands.  The spot, which features leads Junior Weathered from Antigua and Shakira […]

Caribbean Tourism’s Newest Campaign

The Caribbean Tourism Organization has launched its new campaign for 2016, and it’s got a specific focus: romance. The Barbados-based CTO is calling 2016 the “year of romance in the Caribbean,” celebrating “everything romantic about the region.” The campaign will […]

McDonald’s Taps Caribbean Star for New “Lovin’” Musical Campaign

Leslie Grace headlines new ad campaign By the Caribbean Journal staff McDonald’s has tapped a Caribbean music star to headline its new “Lovin’” musical ad campaign. 20-year-old Leslie Grace, a native of The Bronx who is the daughter of a […]

Puerto Rico’s New Tourism Campaign Features Celebrities, TripAdvisor

Above: San Juan By the Caribbean Journal staff Puerto Rico is presenting a new face for its tourism market — with a little help from TripAdvisor. The island unveiled a new global marketing strategy this week, calling the destination the […]

Guadeloupe Launches New Ad Campaign to Court US Travelers

Above: Guadeloupe (CJ Photo) By the Caribbean Journal staff The French department of Guadeloupe has launched a new ad campaign in an effort to draw travelers from the United States. The campaign, called “Let me show you my islands,” stars […]

Rihanna’s New Barbados Campaign

Above: Rihanna in Barbados By the Caribbean Journal staff Following the release of her first Barbados Tourism video last month, the Bajan-born singer is now starring in a new multimedia campaign. The campaign is part of a three-year partnership agreement […]

Grenada Designs New Tourism Campaign Around Kirani James

Above: Kirani James during his homecoming earlier this month By the Caribbean Journal staff Global sprinting sensation and gold medalist Kirani James, who was recently named a tourism ambassador for Grenada, is the centre of the country’s new tourism campaign, […]

New Turks and Caicos Law to Regulate Financing of Campaigns

By the Caribbean Journal staff In something of a first for the Caribbean, Turks and Caicos Governor Ric Todd has signed into law a Political Activities Ordinance in the territory. The ordinance will come into effect Aug. 28, ahead of […]

east barbados

A New Real Estate Hotspot in Barbados?

Rugged, secluded and draped in soaring cliffs, the east side of Barbados has historically been the spot on the island for a private escape. In fact, 99% of the island’s East Coast falls within preserved national park land. This story […]

st barth new years eve

The Ultimate Caribbean New Year’s Eve Is in St Barth 

When it comes to New Year’s Eve, there’s no place in the Caribbean quite like St Barth.  The tiny French Caribbean jewel is buzzing, with hotels and restaurants full and a roster full of boldfaced names in town for the […]

Club Kiama Bahamas

A New Solar-Powered Yacht and Residence Club in The Bahamas

It’s the most exciting new project in The Bahamas in years: Club Ki’ama Bahamas, a private-island real estate community that is the Caribbean’s first project marrying ultra-sustainable solar residences and carbon-neutral solar yachts. This story is part of Caribbean Journal […]

best hotels st croix resorts

American Airlines Is Adding New Daily Flights to St Croix, USVI

The US Virgin Islands, which has been the hottest destination in the Caribbean over the last few years, is set for another tourism boost with new daily flights to the island of St Croix.  American Airlines has announced plans to […]

US Virgin Islands Golf

The US Virgin Islands’ Newest Ambassador is a Golf Star 

The US Virgin Islands has tapped professional golfer Alexandra Swayne as an official ambassador, Caribbean Journal has learned.  Swayne will help bring awareness to the USVI and its solid golf offering, headlined by a trio of courses on the island […]

barbuda tourism

A New Tourism Push for the Island of Barbuda

Barbuda, the smaller and lesser-known sister island to Antigua, took the spotlight this week as the first-ever tourism promotion campaign featuring the island officially launched.   In an effort to draw mainstream attention to an island virtually untouched by tourism, […]

st kitts tourism authority ceo

The St Kitts Tourism Authority Has a New CEO

The St Kitts Tourism Authority has a new chief executive officer, Caribbean Journal has learned.  The tourism board has tapped Ellison “Tommy” Thompson to the role, succeeding longtime CEO Racquel Brown, who helped lead the destination to record levels of […]

playa del carmen music festival

A New Music Festival Is Coming to Playa del Carmen

A major new music festival is coming to Playa del Carmen on the Caribbean coast of Mexico.  The new festival, Departure, is the brainchild of The Brooklyn Mirage, The Cityfox Experience, and Pollen Presents.  It’s a five-day experience set from […]

antigua barbuda summer playlist

Antigua and Barbuda’s New Summer Playlist

It’s the sound of Antigua and Barbuda.  A new playlist launched by the Antigua and Barbuda Tourism Authority gives you a chance to experience the twin-island beach destination even if you’re still at home.  The new DJ Playlist is all […]

grenada travelers

Grenada Tourism Authority Names New CEO

The Grenada Tourism Authority has named a new Chief Executive Officer, with industry veteran Petra Roach tapped for the role.  Roach had spent the last 27 years with Barbados Tourism Marketing Inc, most recently as global head of markets and […]

grenada tourism authenticity

Grenada’s New Tourism Push Is All About Authentic Storytelling

Grenada has been open for tourism since last summer, and now the island’s making a new push to draw travelers — with a focus on authenticity.  It’s called Grenada Rocks, and the new campaign looks to highlight the island’s rich […]

dominican republic jennifer lopez

Jennifer Lopez Filming Newest Movie in the Dominican Republic

Jennifer Lopez is filming her newest movie in the Dominican Republic.  Lopez is starring in Lionsgate’s new “Shotgun Wedding,” in which she’ll appear with Lenny Kravitz, Josh Duhamel and other stars.  So where’s she been staying?  The legendary entertainer has […]

caribbean awaits

CTO Launches “Caribbean Awaits” Campaign

The Barbados-based Caribbean Tourism Organization has launched a new campaign looking to help maintain the region’s prominence as a “place of solace” amid the pandemic.  “This theme compliments the region’s success in generally containing the spread of COVID-19 which has […]

antigua barbuda cocktail

A New Cocktail From Antigua and Barbuda

Looking for a taste of Antigua and Barbuda? The twin-island destination is inspiring travelers with its new signature cocktail, The Lift Off. With the increasing popularity of virtual and socially-distanced happy hours, The Antigua and Barbuda Tourism Authority asked Antigua […]

mariano rivera panama

Mariano Rivera Is the Face of Panama’s New Tourism Push

By the Caribbean Journal staff Baseball legend and Panama native Mariano Rivera will soon be the face of Panama’s reenergized tourism push. The former New York Yankees closer, who will inducted into the Baseball Hall of Fame this weekend, will […]

Shaquille O’Neal is Carnival’s New “Chief Fun Officer”

By the Caribbean Journal staff NBA Hall of Famer Shaquille O’Neal has been appointed as Carnival Cruise Line’s new Chief “Fun” Officer. The announcement is part of the line’s new brand campaign, “Choose Fun,” which launched earlier this week. O’Neal […]

luis fonsi

Puerto Rico Is Making Despacito’s Luis Fonsi Its New Tourism Ambassador

Following the breakout success of the song “Despacito,” Puerto Rico has decided to make homegrown music star Luis Fonsi its new official tourism ambassador, Governor Ricardo Rossello announced Tuesday. “Despacito,” which has become the most popular YouTube video of all […]

Atlantis Paradise Island

Atlantis Hires New Chief Marketing Officer

Atlantis Paradise Island has named a new chief marketing officer. The Bahamian megaresort has appointed Lauren Snyder to the role effective immediately. Snyder, who will report directly to Atlantis Paradise Island President and Managing Director Howard Karawan, is returning to […]

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