News

St Barth Has a New Luxury Caribbean Boutique

By: Caribbean Journal Staff - June 10, 2015

Above: the new Coat of Arms boutique in Gustavia

By the Caribbean Journal staff

It’s one of the Caribbean’s high-fashion homes: St Barth.

But now the tony French Caribbean island has its first true Caribbean boutique, the brainchild of entrepreneur Laurent Gerville-Reache.

It’s called Coat of Arms, and it’s a fashion house specializing in the world of the Caribbean.

The shop, which is located in the La Crémaillère mall, features clothing and accessories that celebrates the islands of the Caribbean, with a signature coat of arms for every Caribbean island that adorns everything, with a focus on golf and polo apparel.

4

Naturally, the concept store has its own Coast of Arms St Barth line, which is actually an official product of the Collectivity of Saint-Barthelemy following an agreement signed in 2011.

“We always wanted this brand to be THE Caribbean luxury brand,” says Gerville-Reache. “More than that, an identity brand inspired by heraldry and history and another way of thinking in travel fashion.”

5

Gerville-Reache, who was one of Caribbean Journal’s 25 Most Interesting People in the Caribbean in 2013, says the shop is a place that balances Gustavian classicism with a Caribbean colour touch.

It’s just the beginning, though, for the brand, which is continuously expanding and is even planning a pop-up store in the Hamptons.

Popular Posts w punta cana

A New All-Inclusive W Hotel Is Opening This Year in Punta Cana 

The first-ever all-inclusive W Hotel in the Caribbean is opening this year in Punta Cana, Dominican Republic, Caribbean Journal has learned.  The hotel, part of a broad expansion for parent company Marriott International, is on the list of expected 2024 […]


Why Grenada Is a New Caribbean Luxury Hotspot

beach house silversands

From its world-renowned chocolate to its pristine beaches to a region-leading focus on sustainability, Grenada is as fascinating and unique as destination as you’ll find in the Caribbean.  But in the last few years, the lush Eastern Caribberan island has […]


5 Adults-Only Resorts to Visit Right Now in the Caribbean 

galley bay

Sometimes you just want that extra degree of serenity, of privacy, of seclusion. There is a reason, after all, that adults-only resorts are booming in popularity, particularly in the Caribbean: travelers want to know that when they arrive, they know […]


Related Posts nobu los cabos

Frontier Is Adding a New Nonstop Flight to Los Cabos 

It’s one of the most popular hotel destinations in Mexico: Los Cabos, which has seen a broad boom in recent years with the entry to market of brands like Nobu, Thompson, Marriott and Waldorf Astoria, among others.  That has led, […]


This Former Caribbean Rockefeller Resort Is for Sale

caribbean rockefeller resort

In 1986, Laurance Rockefeller, the founder of Rock Resorts, developed 27 acres of prime beachfront land into what was for decades one of the sought after places to stay in the Caribbean. Now, the four-star, 150-room resort is for sale, […]


Vote for the 2024 Caribbean Green Awards, from Green Energy to Sustainable Hotels

caribbean green

Hotels serving organic food grown by local farmers. Airports powered by large solar fields. Pristine coastlines protected by marine parks. Real estate developments fueled by clean energy. It’s an exciting time for the Green movement in the Caribbean, a region […]


SUBSCRIBE!

Sign up for Caribbean Journal's free newsletter for a daily dose of beaches, hotels, rum and the best Caribbean travel information on the net.


No. Thank You