May 1, 2013 | 7:51 pm | Print
Above: Usain Bolt
By the Caribbean Journal staff
What if Usain Bolt had a brother who was twice as fast?
That’s the premise of the Jamaican gold medalist’s latest advertising pitch for US-based cable company Comcast, in which he runs alongside a twice-faster brother, “Insane” Bolt.
The ad is for Comcast’s Xfinity Internet service.
The Trelawny native races alongside “Insane” across a series of scenes. In one, he speaks to sports personality Bob Costas on a tablet computer. The sprinting superstar’s relationship with Comcast is the latest in a long line of pitches for large companies, most notably sportswear company Puma.
See more in the video above.